Month: May 2015

Laser-Focused Web Design to Maximize Conversion Rate

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Your main aim while building website is to have a design that captures the interest of your visitors and compels them to take immediate actions. You will definitely go ahead to take necessary steps to make this happen. The main thing you need to focus is on the composition of the website as it is critically important for your conversion rate.

How you can take care of the composition of your website? Or how can you end up building a website that maximizes conversion rates?

A professional Los Angeles website design company can help you build a website that will capture your visitors’ attention and get successful CTA (Call to Action) before they leave. They will take keen interest in understanding your motives and expectations. They will analyze your industry, review your competitors’ websites and then plan a design that works especially for you.

You need to focus on many things while choosing the best web design for building your website. One thing that is of prime importance is keeping the page elements systematic. You should discuss about this factor with your hired web design firm in Los Angeles in advance. Your visitors will be confused more if the design is chaotic. If you want your web page to focus on user conversion, each section of the web page should be dedicated to a specific topic. White space should be used to keep the items separated but related. Use of good colors and font will draw more attention. Also, the use of arrows, bright circles, large graphics and vector characters will boost traffic and help in more conversions. Your Pasadena website design service provider will take care of all these points in a very professional way. This will help you in conveying your business message to your customers in a proper way and get more conversion rate.

Recent WordPress exploit. Update to the latest version 4.2.1 NOW!

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Unknown-150x150If your website is built on WordPress, it is important to note that there have been some issues regarding XSS (Cross-site Scripting) recently with WordPress versions 4.1.1 and earlier. This vulnerability can enable anonymous users to compromise a website if you do not Update your website to the newest WordPress versions and all theme and plugins. The issue was caused by documentation in the official WordPress Codex for the popular functionsadd_query_arg() and remove_query_arg() not being very clear which has led to their unsecured use by developers.

This has affected many of the most popular WordPress themes and plugins. At this time there is a comprehensive review taking place to ensure that issues with the affected ones are being resolved.

According to Gary Pendergast, who is assisting in the effort to resolve this, “There is no official headcount on how many plugin’s are affected, as it’s a case-by-case things to check.” He has also indicated that some of the affected plugins are no longer having automated updates, stating “Jetpack, EDD, P3, Download Monitor and Related Posts for WP opted-in for auto updates, I didn’t keep track of who opted out.”

When was this issue discovered and who was affected?

images-150x150The vulnerabilities in the themes and plugins were first discovered by Joost De Valk and shared on his Yoast site. Joost identified the issues with the themes and plugins approximately two weeks ago, a joint release from a group of developers was created with the WordPress security team. This joint release represented a shared mission to resolve these issues and share needed information with current users. All patches and updates were pushed to users within the last week.

As previously stated not all of the affected themes and plugins have been determined, we have listed several that have been identified below, however this is not a complete list.

  • Gravity Forms
  • WP E-Commerce
  • WP Touch
  • WordPress SEO
  • Updraft Plus
  • Google Analytics by Yoast
  • Jetpack
  • All in One SEO
  • Easy Digital Downloads
  • My Calendar
  • Ninja Forms

These just represent a few of the affected themes and plugins, so if you do not see one you have used on the list that does not mean it wasn’t affected. As more research is completed additional plugins will be identified.

It is not uncommon for issues that cause vulnerability to arise, it is more common than most people realize. What is important is that information is shared with the user, and that the information needed to protect the user from vulnerabilities is shared.