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Improve Your Sales by 100% – How to design a user-friendly website form.
Web forms are a way by which websites obtain data from their visitors and customers to preserves for future references. Web forms are required for a lot of things like signing up for newsletters, making online purchases, giving feedback about various products and services etc. so, web forms in most cases are the entry point of interaction between the user and the website or app.
To make things more user-friendly, web forms, therefore, should be simplified. They should be easy to complete and self- explanatory. The user should not feel the web forms to be a tedious task but should feel self- motivated to fill it.
So, if you are a web designer or a developer and looking to simplify the web forms, here are some tips that may come in handy:
Keep the web form relevant: – If your web from mandates a lot of information from the user, ask yourself how and why that information is useful to you. Keep the form relevant will be easier for the user to complete. The number of fields should be kept to the minimum. When a new user lands on your form page and sees many fields that need to be filled in, It will make them think, “Do I have time for this.” If it’s very important they may take the time anyway but if you just pushing to get contact info they may just move on. A good real to go by is if you must scroll to view the full form it may be too long.
Make your web form logically communicative: – Design the form in a way that carries some logic. A web form should be comparable to a normal human conversation in terms of the order of things you want to enquire about. The perspective of the user should be taken into account. Questions should be organized in a way that similar questions are grouped together. This would make a transition from one set of questions to another much easier. If a user is bombarded by questions in a haphazard order, it can be quite overwhelming. Confusing a visitor can only push them away.
Eliminate duplicate fields: – Many websites make it mandatory for the user to duplicate a certain bit of information. But since most people simply copy and paste the info, the point of the mandate was defeated. Therefore, duplicate fields, if possible, should be eliminated. Most form plugins allow you to auto-fill fields that may need to be duplicated. Remember never confuse the user.
Highlight what is optional: – As mentioned earlier, the requirement of unnecessary information should be addressed in all web forms. However, if your web form requires optional fields, make sure that the optional areas are brought to the notice of the user. The distinction can be made with characters or colors.
Try to make the web from as automated as possible: – With more and more using their mobile devices to access websites and apps, typing is becoming a little problematic because of the smaller device screens. Also, typing is quite prone to errors. Therefore, a user- friendly web form should minimize the need for data typing and some obvious fields can be prefilled or auto- completed. You may also like to opt for a completely different form for mobile devices. Create a duplicate form but remove the secondary fields. You better off getting the contact info than not getting anything at all.
Remove the reset buttons: – Imagine going through a long web form, filling it out and then accidently falling back to square one, just because the save button is adjacent to reset button. Do not put your users through this turmoil and remove rest options from the web forms.
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Traditionally, people have been accessing websites through laptop and desktop computers, but that is changing thanks to the wide range of portable devices including tablets and smart phones that can connect to the internet. This means an increasing number of your prospects and customers are interacting with your website through mobile gadgets on the go.
The consequence of this is that websites that are not user friendly and mobile friendly tend to lose a lot of traffic. As a matter of fact, some businesses have reportedly lost some significant margin on their bottom line and unless things change, this is bound to be the trend into the future.
Understanding a Mobile Friendly Website
Simply stated, mobile friendly websites refer to sites that are specially designed to accommodate smaller screens such as those on Android smart phones or iPhones without losing the quality of the content.
Initially, websites were designed for standard desktops and this meant a lot of pinching and squeezing when accessing the same on mobile gadgets. Mobile optimized websites have the following advantages for mobile users.
- Text that is larger and much easier to read
- Navigation that is mobile friendly
- Touch friendly page elements and buttons
- Faster download speeds
In the age we are in where traffic is more conscious and detests delays, it is imperative that website owners do all they can to make their sites mobile-friendly. If your site takes longer to load, traffic will quickly move to your next-door competitor and probably make a purchase there.
If search visibility, lead generation, user experience, and brand identity are important indicators to you, then having a mobile-friendly website designed for you by the best SEO in Los Angeles can be a game changer.
What it Takes to Have a Mobile-Friendly Site
The first step is to test whether your website displays well on mobile devices and you can do this through Google’s mobile-friendly test. Once you establish your website needs some working to bring it up to speed with mobile optimization, you can take any of the following three steps.
Creating a Mobile Version of Your Site
This is the quickest way of enhancing the mobile-friendliness of your website. However, it means you will have two separate sites; one for desktop and the other one for mobile. Managing two different sites can be hectic and may lead to users getting frustrated especially where they find less information or content on one as compared to the other.
Also all SEO errors would need to be duplicated and all mobile pages would need to be different than the desktop version.
Using Mobile Plugins
Some content management systems such as Drupal, Joomla, or WordPress have solutions through plugins that can make your current website mobile friendly. For instance, WordPress has mobile plugins such as JetPack and WPtouch; Joomla has plugins such as JoomlaShine and Responsivizer while Drupal comes with MobileTheme and ThemeKey.
These do not work to the same degree as your actual site coded as responsive. Adding plugins can slow your site down and cause conflicts with other code on your site.
Mobile-First Responsive Design
Inasmuch as the above solutions are useful in the short term, the real deal is in redesigning your site using responsive web design practices. This includes planning your site and prioritizing the arrangement of content so that both mobile and desktop users can find utility when accessing it.
Through responsive design, your website can conform to virtually any screen size or device and this brings flexibility to your traffic. It is totally up to you in decoding the approach you want to take, but the bottom line is your traffic will not take it kindly if your website is not mobile friendly.
Content is originally published at: https://www.rebelmouse.com/willie_robinson/why-do-i-need-a-mobile-friendly-website-and-the-steps-to-take-2304731655.html